Combine them with our Extras like Cheese & Chips, Chips in Pitta, Chips in Pitta & Salad, Corn on The Cob, Plain Rice etc. You can choose one from items like Lamb Donner Kebab, Chicken Donner Kebab, Cheesy Donner Kebab, Chicken Shish Kebab, Lamb Donner Meat & Chips, Chicken Donner Meat & Chips etc. Moving on, try what makes us so special, our Kebabs. Our range of Burgers includes items like Quarter Pounder Burger, Giant Burger, Chicken Sandwich Burger, Double Chicken Burger, Veggie Burger, Spicy Bean Burger etc. Next, you can put your hands on one of our Burgers. You will surely appreciate the crispy and delightful nature of them. You can try our famous Starters that includes items like Hot Hummus, Tarama, Coleslaw, Mixed Salad, Onion Rings etc. Our range includes all items that are among the top choices among foodies. We, here at Flamingo Kebab Coulsdon, bring you with the most delicious Kebabs from all parts of the world under one roof. The tenderness of the meat coupled with the grilled flavour makes for an amazing meal under any circumstances. Flamingo's management team also adopted the following guidelines: Use at least twice as many radio advertisements as television advertisements Use no more than 20 television advertisements The television budget should be at least SI40,000 The radio advertising budget is restricted to a maximum of S99.000 The newspaper budget is to be at least S30,000 Formulate a linear program that will provide a recommendation to Flamingo's management team as to how the S279,000 advertising budget should be best allocated among television, radio, and newspaper advertising Solve the model using the MS6.Kebabs attract foodies of all kind. Flamingo's management team accepted maximizing the total exposure rating, across all media, as the objective of the advertising campaign Because of management's concern with attracting new customers, management stated that the advertising campaign must reach at least 100,000 customers. As expected, the more expensive television advertisement has the highest exposure effectiveness rating along with the greatest potential for reaching customers. It is a function of such things as image, message recall, visual and audio appeal, and so on.
The exposure rating is viewed as a measure of the value of the ad to both existing customers and potential new customers.
In a meeting with HJ consultants, Flamingo's management team provided the following information about the industry exposure effectiveness rating per ad their estimate of the number of potential new customers reached per ad, and the cost for each ad.
The management team requested HJ's recommendation concerning how the advertising budget should be distributed across television, radio, and newspaper advertisements. To help plan an advertisement campaign for the coming season, Flamingo's management team hired the advertising firm of Haskell & Johnson (HJ). Transcribed image text: The Flamingo Grill is an upscale restaurant located in St.
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